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03-16-2008, 08:12 PM
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#1 (permalink) |
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Look mom, no hands
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Subaru, am I stupid?
Ok, I'm lost here. Just watched the Subaru Big Tent Event ad for the 15th time. It's the one where a guy is dressed in a gorilla-suit and someone sais 'no not that kind of tent' and he points at a small tent with deer in the middle of the showroom. I DON'T GET IT!!???
I googled it and all I found was people asking the same questions. But there are so many smart people on TPF, so someone can solve this, right? (besides the fact that I'm falling for the whole 'we confuse you, so you talk about it and you'll remember our ad' tactic) I thought this was off topic enough...  pascal
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03-16-2008, 08:13 PM
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#2 (permalink) |
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Flirtacious and Bodacious
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Link me to the ad, silly boy.
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Baseball time is here again/ You can catch it all on WGN! So stamp your feet and clap your hands/ Chicago Cubs got the greatest fans! We’re singing now . . . Go, Cubs, go/ Go, Cubs, go! Hey, Chicago, what do you say/ The Cubs are gonna win today! ~~~~~
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03-16-2008, 08:17 PM
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#3 (permalink) |
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Look mom, no hands
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Quote: Originally Posted by Corry
Link me to the ad, silly boy.
 hold on... here it is: LINK pascal
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03-16-2008, 08:25 PM
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#4 (permalink) |
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TPF Junkie!
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wow, thats pretty funny
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03-16-2008, 08:32 PM
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#5 (permalink) |
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Flirtacious and Bodacious
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Just looks like they are trying to emphasize the outdoorsy aspect of it.
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Baseball time is here again/ You can catch it all on WGN! So stamp your feet and clap your hands/ Chicago Cubs got the greatest fans! We’re singing now . . . Go, Cubs, go/ Go, Cubs, go! Hey, Chicago, what do you say/ The Cubs are gonna win today! ~~~~~
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03-16-2008, 08:34 PM
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#6 (permalink) |
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Mean, Green, and Seventeen
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It's a new marketing tactic. It's the 'Gorilla man drives this, so should you' tactic. It's been popular in Kenya for a while, and I'm glad to see it's finally making its way to the States. 'Bout time.
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03-16-2008, 08:36 PM
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#7 (permalink) |
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Been spending a lot of time on here!
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Big tent = crazy eye grabbing tactics like a guy in a gorilla suit. ( a big fancy show just to bring ppl in and sell any old product)
Small tent = camping tent/real outdoor environment. which is what they think you will really use your subaru for. does that make sense? im not describing it very well but... |
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03-16-2008, 08:37 PM
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#8 (permalink) |
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Look mom, no hands
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you guys make even less sense...
it's the whole 'it's not that kind of tent' that I don't understand. pascal
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03-16-2008, 08:38 PM
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#9 (permalink) |
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Look mom, no hands
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Quote: Originally Posted by asherexplore
Big tent = crazy eye grabbing tactics like a guy in a gorilla suit. ( a big fancy show just to bring ppl in and sell any old product)
Small tent = camping tent/real outdoor environment. which is what they think you will really use your subaru for. does that make sense? im not describing it very well but... ah yes. Big tent as in 'a great show' to attract people, right? Thanks, thát makes sense. pascal
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'My quote may not be eloquent or thought-provoking, but at least it's my own.' - Pascal, 2007 |
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03-16-2008, 08:40 PM
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#10 (permalink) |
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Been spending a lot of time on here!
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Quote: Originally Posted by Puscas
it's the whole 'it's not that kind of tent' that I don't understand.
its a small camping tent.. buy a subaru and you can use it to enjoy the outdoors in places you couldn't before-type of thing. |
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03-16-2008, 08:41 PM
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#11 (permalink) |
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Mean, Green, and Seventeen
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Quote: Originally Posted by asherexplore
They are saying its not a huge eye catching big tent event that you would normaly associate with a car sale..
its a small camping tent.. buy a subaru and you can use it to enjoy the outdoors in places you couldn't before-type of thing. I'm in Maine, I could walk a hundred feet behind my house and get the outdoors experience. Everyone 'round here has a Subaru. Or a pickup truck. Ridiculous.
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03-16-2008, 09:55 PM
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#12 (permalink) |
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I spend too much of my life on TPF!
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Quote: Originally Posted by Trenton Romulox
It's a new marketing tactic. It's the 'Gorilla man drives this, so should you' tactic. It's been popular in Kenya for a while, and I'm glad to see it's finally making its way to the States. 'Bout time.
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03-16-2008, 11:24 PM
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#13 (permalink) |
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I spend too much of my life on TPF!
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Around here if you say "Big Tent", most guys are probably looking down...
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03-17-2008, 12:19 AM
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#14 (permalink) |
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Dilute to taste
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It's an Ad man's idea of a joke so don't expect it to be funny or contain any kind of logic.
I can vouch that a lot of ideas like this get generated in the small hours after a lot of alcohol and putting things up your nose. At that point everything becomes funny and brilliant - but no-one else will realise it. It's a case of 'you had to be there'. It never ceases to amaze me that they manage to sell the idea to the client
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03-17-2008, 01:53 AM
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#15 (permalink) |
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Look mom, no hands
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Quote: Originally Posted by Phranquey
Around here if you say "Big Tent", most guys are probably looking down...
 ( )
Quote: Originally Posted by Hertz van Rental
It's an Ad man's idea of a joke so don't expect it to be funny or contain any kind of logic. I can vouch that a lot of ideas like this get generated in the small hours after a lot of alcohol and putting things up your nose. At that point everything becomes funny and brilliant.
Quote:
It never ceases to amaze me that they manage to sell the idea to the client
pascal
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'My quote may not be eloquent or thought-provoking, but at least it's my own.' - Pascal, 2007 |
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03-17-2008, 11:06 AM
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#16 (permalink) |
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Dilute to taste
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Thinking about it, it may well be:
Big tent = big top = circus It's the only connection I can figure, but as to why they associate gorillas and monkeys with the circus... What is always fun is to look beyond what the Ad man thinks he's saying and read the sub-text, that is the alternative message thet they have missed. In this case it's 'car salesmen are dumb'. Which leads to 'would you buy this car if an idiot tried to sell it to you?' I don't think that was what they were trying to say at all
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03-18-2008, 01:54 PM
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#17 (permalink) |
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Quote: Originally Posted by Hertz van Rental
Thinking about it, it may well be:
Big tent = big top = circus It's the only connection I can figure, but as to why they associate gorillas and monkeys with the circus... What is always fun is to look beyond what the Ad man thinks he's saying and read the sub-text, that is the alternative message thet they have missed. In this case it's 'car salesmen are dumb'. Which leads to 'would you buy this car if an idiot tried to sell it to you?' I don't think that was what they were trying to say at all
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03-18-2008, 03:15 PM
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#18 (permalink) |
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I spend too much of my life on TPF!
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I looked and said "it's advertised on TV along with those can't-be-found-in-stores $19.95 contricks so whatever they're advertising has to be crap". I drive an Xterra!
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