Page 2 of 2 FirstFirst 1 2
Results 16 to 17 of 17
  1. #16
    KmH
    KmH is offline
    Helping photographers learn to fish
    TPF Supporter

    Join Date
    Apr 2009
    Location
    Iowa
    Posts
    32,581
    My Gallery
    (1)
    My Photos Are OK to Edit
    Liked
    3585 times
    Quote Originally Posted by Tbini87 View Post
    Of course I know what I want. I am asking questions to make sure that what I want is what is best for the company.
    Only you can decide what is best for your business.
    Quote Originally Posted by Tbini87 View Post
    Quote Originally Posted by KmH View Post
    You don't yet have a brand. How can you possibly have an effective logo?
    We don't have a brand. That is something that our logo and performance will help create right?
    No. That is exactly backwards.

    Your brand defines your logo. Be careful you don't confuse your style, with your brand.

    Do you have a written business/marketing plan?

    www.sba.gov
    www.score.org.

    90% of retail photography businesses, have zero need for a logo. The business name is more than sufficient to fulfill that role.
    . . . . . . Keith . . . . . . .How Do I Use My Digital SLR?...
    Photography is at its core an attempt to represent the reality of light in a media that canít faithfully reproduce it.



  2. #17
    I spend too much of my life on TPF!
    Join Date
    May 2010
    Location
    Chico, CA
    Posts
    575
    My Gallery
    (0)
    My Photos Are OK to Edit
    Liked
    8 times
    Quote Originally Posted by KmH View Post
    Quote Originally Posted by Tbini87 View Post
    Of course I know what I want. I am asking questions to make sure that what I want is what is best for the company.
    Only you can decide what is best for your business.
    Quote Originally Posted by Tbini87 View Post
    Quote Originally Posted by KmH View Post
    You don't yet have a brand. How can you possibly have an effective logo?
    We don't have a brand. That is something that our logo and performance will help create right?
    No. That is exactly backwards.

    Your brand defines your logo. Be careful you don't confuse your style, with your brand.

    Do you have a written business/marketing plan?

    www.sba.gov
    www.score.org.

    90% of retail photography businesses, have zero need for a logo. The business name is more than sufficient to fulfill that role.
    A logo is a graphic mark or emblem that will help promote recognition. It helps in "branding". I guess what we are doing is actually a logotype. I don't know that a brand defines a logo as much as a logo represents a brand.

    Our logo is our name, which we had drawn up for us by my sister who is a talented artist. She created it by hand including our last name in script with photography underneath it. I would consider it to be our company logo.

    A brand is the identification of a business. I think style may be a part of our brand. Our logo will also be a part of our brand, along with our pricing, our personalities, etc. Our brand is how people view us, what we stand for etc.

    We have been working on a business plan and have the basics pretty much nailed down. Not all that worried about creating a complete business plan or going too in depth, but we understand market segments, cost structure, business partners, key activities, revenue streams and things like that.

    We have not looked too much into marketing yet. We have been more focused in building a portfolio, getting our website up, getting our logotype created, learning more about photography, practicing etc. Any general tips on where we may want to focus more or less? Thanks.

 

 
Page 2 of 2 FirstFirst 1 2

Ads

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  

Similar Threads

  1. Business Cards
    By SandShots in forum Off Topic Chat
    Replies: 2
    Last Post: 01-12-2009, 12:03 PM
  2. business cards
    By cameramike in forum General Shop Talk
    Replies: 10
    Last Post: 11-21-2007, 07:44 PM
  3. Business Cards
    By IrishDame in forum General Shop Talk
    Replies: 17
    Last Post: 01-26-2007, 12:12 AM
  4. Business Cards
    By ShootHoops in forum General Shop Talk
    Replies: 10
    Last Post: 11-15-2006, 02:50 PM
  5. Ideas for business cards
    By skyonfire in forum General Shop Talk
    Replies: 10
    Last Post: 09-28-2006, 11:39 AM

Search tags for this page

business card message ideas
,
company message for business cards
,
company message for business cards ideas
,
company message for photography
,
company message for photography business cards
,

company message ideas

,

company message ideas for business cards

,
company messages for business cards
,

photography company message

,
photography company message ideas
Click on a term to search for related topics.