Pricing is always a hot topic on Photography forums and I found this link EXTREMELY helpful. http://www.nppa.org/professional_development/business_practices/cdb/index.html Let me give you a little example.... I am a single female in my mid-20's (although my younger sisters like to say it's my "late" 20's haha) with no children, & no actual rent or utilities that need to be paid. Using this calculater I determined that I need to make AT LEAST $628.00 per portrait customer to make a decent salary (I believe I put 40K) after all of the costs of running the biz come into play. So those of you with families, with children, with rent/mortgages should obviously need to make more of an actual salary that I need to. And those of you who would like to rent your own space for the business need to think about how much all of that really costs and then price accordingly. I used to think "Oh, well this print cost me 1.00, so if I charge 3x what it cost me, I'll be doing ok." That is not the way to price yourself. I hope this is helpful to someone!