Do you offer a loyalty program? If so, what are the details? This is something im considering doing, and attaching it to a gift card. Im just not sure what sort of details it will have. Perhaps something like 100 points for every dollar spent, and then they can redeem the points for certain photographic services later. Just havent figured out the exchange rate. Like a free 8x10 print for 200,000 points. Or make it 1 point for every dollar spent, and a free 8x10 for every 200 points. Back in Canada I always wondered why Club Z had such high point values, I always wondered why not make it 1 point for every $1 instead of 100. But does the points "look" better if they are higher?