I have a job coming up with a local hospital. I met with the director of the mother/baby unit last week and they've hired me to do some photography work. I have no idea how to price this, as I've never done this before, and they didn't give me what their budget is... So here's what they want: Approximately 30 photo sessions: will be with either the staff person with their child, baby, or family. A few will be done outdoors as weather permits, but mostly in my studio. They want 5 proofs of each session to choose from. I think they are going to go with 30 prints, 1 from each session. Out of the images they choose, they will want prints to go on a wall that is 36"x65.5". So a combination of 5x7, 8x10, 5x10, etc...whatever will fit nicely together...this is going to be a challenge for me! They want them mounted on either styrene or the new float wraps that whcc offers. I need to get one of those so I can show them the difference. They mentioned they might want to overlap the prints on the wall. Not sure how that will work or look. I think they are hoping to get 30 prints into that space. Also out of the images, they will choose some that they will need the digital negatives to send to their publisher for creating 3 different magazine type books. One book will be distributed to all the doctors/clinics in the area, one will be given out at birthing classes, and the other they will give out there to new parents. Each book is different, but they want photos throughout the books. I asked about advertising for myself and she said she would be happy to put my name or website into the books if I can give them a discount on my service. I have no problem with that! There's also the opportunity for future projects, as well as print sales from each of the families who might want to purchase prints for themselves. So my normal session fee is $125...30 sessions would be $3750. Digital images are $100, and prints of course depends on the sizes they order. Should I price it this way, then give them a discount? If so, how much of a discount? Or should I price it differently? Any suggestions? Would this be considered "Commercial" pricing and if so, should that be higher than my normal pricing? Please...anyone who can help me asap I would be so thankful. I have to get something to them this week and I don't know how this should work.