Hi all! I am new to the business, have been photographing for years, went to art school for college, but just now decided to officially open up my business in the community. My dilemma is how to price my photography services, prints, albums, etc. I've tried to compare to other photographers, but the prices are so different, some charge very little while some charge way too much. For session fees, I've been generally comparing myself to other photographers and picking a good round number that I think is fair for me and for the client. For prints, I try and lo-ball it to be affordable for now, but not too low so that I don't cheat myself out (5x7 prints start at $35). As for albums and other additions, my rule of thumb is to take my costs, and approximately double them, so that I make that amount in profit. I'd like to know how you all figure out your pricing for sessions, prints, albums, etc.?? Any suggestions? Thanks!