sony commercial...

Discussion in 'Beyond the Basics' started by santino, Dec 9, 2004.

  1. santino

    santino TPF Noob!

    Joined:
    Jun 17, 2004
    Messages:
    2,240
    Likes Received:
    12
    Location:
    Austria, heart in Poland -->
    saw today a sony commercial of a new cybershot, and it says

    "Don't think. Shoot!"

    isn't that horrbible? I usually think a lot before I take a pic, whether it's digital or not.

    what are your thoughts?
     
  2. danalec99

    danalec99 TPF Noob!

    Joined:
    Mar 14, 2004
    Messages:
    8,345
    Likes Received:
    68
    Can others edit my Photos:
    Photos NOT OK to edit
    It is obviously for the P&S crowd! :)
     
  3. Scurra

    Scurra TPF Noob!

    Joined:
    Aug 19, 2004
    Messages:
    1,159
    Likes Received:
    7
    Location:
    Kent UK
    Can others edit my Photos:
    Photos NOT OK to edit
    Yeah aimed at the kind of consumer that doesn't really understand composition and the like... The kind of person who always centralises everything in the frame and wouldn't know what an f stop was if one came up and bit them.
     
  4. ksmattfish

    ksmattfish Now 100% DC - not as cool as I once was, but still

    Joined:
    Aug 25, 2003
    Messages:
    7,021
    Likes Received:
    34
    Location:
    Lawrence, KS
    Can others edit my Photos:
    Photos NOT OK to edit
    Auto-exposure, auto-focus, auto-brain...
     
  5. aggiezach

    aggiezach Yup...

    Joined:
    Feb 23, 2004
    Messages:
    2,132
    Likes Received:
    24
    Location:
    TX
    Can others edit my Photos:
    Photos NOT OK to edit
    Yup! Thats one of the reasons I'm so happy with my all manual MF cameras. I'm forced (sounds bad, but it isn't) to think about every aspect of the image and I think that makes for a better photograph in the end! I guess we'll see this weekend as I am going to develop my first roll from these cameras :)



    Zach :D
     
  6. BernieSC

    BernieSC TPF Noob!

    Joined:
    Jul 3, 2004
    Messages:
    270
    Likes Received:
    0
    Location:
    South Carolina
    I guess if you think about it, sometimes that is true. If you are shooting a landscape or object you can think about it. But when a photo is about 125th of a second in time when i shoot models or people in general you can't think too long because that shot might be gone while you are thinking.
     
  7. terri

    terri Administrator Staff Member Supporting Member

    Joined:
    Sep 2, 2003
    Messages:
    25,350
    Likes Received:
    2,093
    Location:
    In the mental ward of this forum
    Can others edit my Photos:
    Photos NOT OK to edit
    Polaroid received the same flak, over the same basic issue, many moons ago. The "instant" processes always should receive flak, for trying to remove the brain from photography. :wink:
     
  8. danalec99

    danalec99 TPF Noob!

    Joined:
    Mar 14, 2004
    Messages:
    8,345
    Likes Received:
    68
    Can others edit my Photos:
    Photos NOT OK to edit
    The flak would be baseless when it come to "Instant SLR" :D
     
  9. Hertz van Rental

    Hertz van Rental TPF Noob!

    Joined:
    Nov 8, 2004
    Messages:
    16,728
    Likes Received:
    45
    Location:
    Where am I now?
    Well Sony have been making fine film cameras for years now.... ;-)

    But their aim is, of course, to get people to buy their product and doing everything without any real thought gives people that 'now' generation zingy feeling of being in with the latest fad.

    Don't forget that Eastman's slogan for the first mass appeal camera was 'You press the shutter, we do the rest'. I don't think Sony's approach is any different.
     
  10. celery

    celery TPF Noob!

    Joined:
    Dec 7, 2004
    Messages:
    105
    Likes Received:
    0
    Location:
    Las Crappy Vegas
    Can others edit my Photos:
    Photos NOT OK to edit
    Well, I definately think it's geared toward regular people who just want snapshots.

    And it's good to advertise like that for those people. Why, you ask? Well because we don't want everyone to get into photography.

    Not because we don't want to get people interested, but because the more people who do something, the less special that activity becomes.

    If you average consumer was capable of using and taking excellent pictures with manual cameras, then there would be no photographers. We would just be normal people.

    It's similar to using the internet. Back when computers and the internet first started out. Only a certain group of people knew how to use the internet and it was a special skill to have. Nowadays if you tell someone that you use the internet, no one cares, cause everybody knows how to use the internet (generalising).


    We should actually encourage average people to use auto-everything cameras. And even give them as presents. It will help keep photography something that only attracts those who are interested and will dedicate time and money to develop their skills.

    About 10-15 years ago you couldn't imagine that a 10 year old would be able to access the internet. And if you did, it was on a talk show because the kid was a genius. And now kids are on the internet all the time.

    Just imagine kids sitting at the lunch table in the cafeteria talking about pictures they took and what shutter speeds they used. It would totally take away from what we do.


    Wow, I can't believe I rambled so much. Anyway, I wasn't directing this at anyone or trying to pick a fight, but I wanted to show that we should be happy that people buy into ads like that and buy auto-everything cameras.
     
  11. John E.

    John E. TPF Noob!

    Joined:
    Jul 19, 2004
    Messages:
    2,221
    Likes Received:
    13
    Location:
    Living in Kootney time
    Sure hope disturbed people do not view that commericial and think: camera's, gun's it's all the same :shock:

    Almost all marketing is geared towards the indiscriminate impulse buyers. A saying I heard from a marketing proffesional was" if a product is no good, advertise the hell out of it, a good product needs very little advertising."
     
  12. John Orrell

    John Orrell TPF Noob!

    Joined:
    Nov 16, 2004
    Messages:
    156
    Likes Received:
    0
    Location:
    The Land of 365-day Winters:North West England :(
    Here here! A bit of a tasteless tag-line if you ask me, considering what's been happening and Russia and Iraq. There's no question in my mind that they're deliberately using double-entendre to make the tag-line stick in your head. Sadly, it works.
     

Share This Page

Search tags for this page

sony dont think shoot commercial