I have been asked for a quote to do a shoot at a father/daughter dance. I am excited by the prospect of my first "big" paying gig but I have no idea what to charge. Thus far I have done some shoots for family, friends and co-workers. This is the first time I am going out there with my "company name" on the line. They are basically looking for the standard full body portrait. I am thinking black muslin with a couple of soft boxes...stand on the dot and smile type of thing. I am planning on making and a la carte style order form as well. Should I forgo any sort of sitting fee and just charge per customer? If so, what would be a reasonable amount to charge? I am just not sure what the norm would be in this situation.