I will tell you the issue "I" have with this, and their response...
its the same bullcrap excuses that every photo stealer uses...
sorry, we didn't know. riiiiiight.
they think noone will notice, or care, and when they get caught, they think that just taking the picture down fixes everything.
never-mind the fact that someone elses image was used for commercial purposes, and the people that did it, as usual, made zero attempt at any sort of compensation whatsoever.
im not saying i would have jumped the gun and outed them quite yet...but why shouldn't the original photographer have done so?
the company basically got busted and said, "oh hey, sorry we got caught using your nice picture for our own advertising...i guess we will just take it down now...its all good"
its possible that to the photographer that actually owns that image, it is in fact, not "all good".
I would be interested in seeing if the Pentax main branch has anything to say on it.
i am going to guess that nothing is going to be done about it, and i have no clue at all if that guy has any recourse at all should he feel like pursuing it.