AprilRamone
TPF Noob!
- Joined
- Nov 3, 2005
- Messages
- 1,280
- Reaction score
- 2
- Location
- Denver
- Website
- www.apriloharephotography.com
- Can others edit my Photos
- Photos OK to edit
Kelly,
I started out with prices similar to yours thinking that I could get a bunch of clients in and make some decent $. I did start to build up a good client base, but was wondering why I wasn't able to make ends meet with my prices, and I just couldn't find enough clients to make the $ I needed to at those prices. It was a "Duh!" moment for me when I started to realize that I'm not Walmart or Target or Sears nor can I charge what they do and stay in business.
I now charge $35 for an 8x10, $20 for 5x7" and under, and $25 for a sheet of wallets. And, I feel that those prices will probably have to be raised as well.
You really need to sit down and figure out how much it costs you to answer emails, drive to meetings with clients, upload orders, answer messages, edit, shoot, upgrade equipment, repair equipment, pay for insurance, accountant, etc... basically ALL of the things that really go into making your business work. You'll soon find that even with a $35 8x10 you aren't making as much as it seems.
Nimitz is totally right when he says that "you are either currently able to produce professional quality images and should charge accordingly or you can not, in which case you should continue to practice & only charge when you are ready"
I really wish I had taken this advice when I was first starting out. It sucks to hear it, but it's true. In the meantime, while you are building up your skills, you can charge "Portfolio Building" rates which should be discounted off of the rates you eventually want to charge in exchange for the use of your PB client's signatures on a model release.
I promise, if you do it this way it'll save you a lot of heartache when the time comes to charge the "Big Girl" prices
I started out with prices similar to yours thinking that I could get a bunch of clients in and make some decent $. I did start to build up a good client base, but was wondering why I wasn't able to make ends meet with my prices, and I just couldn't find enough clients to make the $ I needed to at those prices. It was a "Duh!" moment for me when I started to realize that I'm not Walmart or Target or Sears nor can I charge what they do and stay in business.
I now charge $35 for an 8x10, $20 for 5x7" and under, and $25 for a sheet of wallets. And, I feel that those prices will probably have to be raised as well.
You really need to sit down and figure out how much it costs you to answer emails, drive to meetings with clients, upload orders, answer messages, edit, shoot, upgrade equipment, repair equipment, pay for insurance, accountant, etc... basically ALL of the things that really go into making your business work. You'll soon find that even with a $35 8x10 you aren't making as much as it seems.
Nimitz is totally right when he says that "you are either currently able to produce professional quality images and should charge accordingly or you can not, in which case you should continue to practice & only charge when you are ready"
I really wish I had taken this advice when I was first starting out. It sucks to hear it, but it's true. In the meantime, while you are building up your skills, you can charge "Portfolio Building" rates which should be discounted off of the rates you eventually want to charge in exchange for the use of your PB client's signatures on a model release.
I promise, if you do it this way it'll save you a lot of heartache when the time comes to charge the "Big Girl" prices