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- #16
Spend a little time determining what the optimum "settings" for facebook are and then send your client two versions; the high-res version and the facebook version. Once you know what the optimal parameters are, it will take you virtually no extra time, and your clients get a "free bonus" as well.
+1
Market yourself on it too - high quality JPEGs of your photos and a free web-ready version for display on social media websites! Just spend an evening going through common social media sites and get a filesize and process that gives you a working shot that will upload and look good on the likes of Facebook/twitter/google+ and whatever else people use and then give them that.
Educate the client that they will have to use that version because of compression; don't get too far into detail that you confuse them; just enough so that they understand which to use and when. You might also want to stick a notepad file in with the photos to explain again (helpful if they happen to take the shots and not use them for a while and would thus forget your earlier advice).