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@jeffW my comment wasn't in favor of cutting prices, rather an example of how cheap competition can go in a market segment. My comment probably didnt come off that way. Having seen the OP's work posted there is no doubt he can offer more quality, but in photography as in any business you have to be very discriminating in defining your market (something hammered on by all). A Mom & Pop store who needs a headshot for a business card might balk at $50 while a fortune 500 company who needed a set of headshots for the CEO wouldn't blink at $500. A Mom & Pop store might need a headshot once in a blue moon while a fortune 500 company with thousands of employes might need them every week.