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Sony make white lenses??? I didn't even realise!

I looks weird in some way... Canon had more luck making theirs.

But I don't understand manufacturers like Pentax making white cameras :O
 
Pentax marketed their DSLR's like they did with their P&S.

I hope Ricoh takes the DSLR's more seriously.
 
I looks weird in some way... Canon had more luck making theirs.

But I don't understand manufacturers like Pentax making white cameras :O

haha... i was just going to say that I am yet to desire white cameras!

God, the Silver Nikon D40 with Silver lenses were seriously ugly! Just keep it black please for camera bodies.

I will give Canon their due on their white lenses.. they do look pretty stylish in Canon's case, I'm assuming this is the impression Canon intended to create. I even know a guy who switched to Canon cos he lusted after white lenses! Pretty sad isn't it to say the least?

This is when I began to realise just how much of a marketing tool the colour white can be!
 
Nikon also has the 70-200mm f/2.8 white lens as well. So ...
 
Namely the 70-200...Sony 70-200mm f/2.8 SSM G (SAL-70200G) - Full Format Review / Lab Test

This really did bring a smile to my face, trust Sony to go the route of completely copying Canon. And also trying a cheap marketing ploy! :lol:

Perhaps everyone here knows this already though, forgive my ignorance if so!

Actually, I believe that Minolta had the FIRST white lens, so it could be argued that Canon copied Minolta and of course Sony has the former Minolta staff and patents.

skieur
 
[h=2]Sony make white lenses??? I didn't even realise![/h]They've had them for some time now. And as dxqcanada stated, Minolta made them years ago. The reason you were so surprised is because Nikon people are blind to the rest of the brands. :er:
 
Nod, I think this may have more to do with age.

Minolta started making white lens in the 80's, Canon started in the 70's ... not sure about Pentax and Olympus.

... though there is something to say about exposure to other Brands.
 
The idea with white lenses is to prevent heat buildup which can cause separation over time. With this super large lenses, there is a lot of surface area to absorb heat. I have no idea how valid this is, but that's the idea afaik.

And as far as someone copying someone, i wish Canon or Nikon made an APS-C format mirror-less!

NO, heat build-up is not the reason for the white lenses. A few years back there were some huge, lengthy threads on dPreview's Canon Lens Talk, discussing the white lens myths. One was that the white coloration was to reflect sunlight and to keep lenses cooler, but in actual tests, there's basically no difference between a black lens and a white lens in terms of heat absorbed from sunlight. Another myth is that the white color helps Canon users find their lenses when they are not around their necks. Another myth is that the white color makes one's unit look "bigger", and thereby by association, women (and gay men) think a guy with a white lens has a bigger unit than he really does have... Now, those two myths I might believe! The real answer: marketing. White lenses stand out from the crowd. And when Canon began the white lens marketing campaign, the "crowd" of photographers were not using Canon lenses. Something similar happened when Nike came onto the market with colored shoes with a Swoosh! on them--(the Swoosh! being the equivalent of like Canon 's red ring around its decent lenses)...those poor old black Converse brand "Chuck Taylor" basketball shoes were doomed...
 
I believe Derrel is correct ... look at professional sports event photographers ... can you pick out the Canon users ?

Hmm, is this why Pentax made their FA primes in Silver ?
 
Nod, I think this may have more to do with age.

Minolta started making white lens in the 80's, Canon started in the 70's ... not sure about Pentax and Olympus.

... though there is something to say about exposure to other Brands.

Ah, NO, MC Rokkor X white produced in 1972.

skieur
 
The idea with white lenses is to prevent heat buildup which can cause separation over time. With this super large lenses, there is a lot of surface area to absorb heat. I have no idea how valid this is, but that's the idea afaik.

And as far as someone copying someone, i wish Canon or Nikon made an APS-C format mirror-less!

NO, heat build-up is not the reason for the white lenses. A few years back there were some huge, lengthy threads on dPreview's Canon Lens Talk, discussing the white lens myths. One was that the white coloration was to reflect sunlight and to keep lenses cooler, but in actual tests, there's basically no difference between a black lens and a white lens in terms of heat absorbed from sunlight. Another myth is that the white color helps Canon users find their lenses when they are not around their necks. Another myth is that the white color makes one's unit look "bigger", and thereby by association, women (and gay men) think a guy with a white lens has a bigger unit than he really does have... Now, those two myths I might believe! The real answer: marketing. White lenses stand out from the crowd. And when Canon began the white lens marketing campaign, the "crowd" of photographers were not using Canon lenses. Something similar happened when Nike came onto the market with colored shoes with a Swoosh! on them--(the Swoosh! being the equivalent of like Canon 's red ring around its decent lenses)...those poor old black Converse brand "Chuck Taylor" basketball shoes were doomed...

Lol - I do love reading your posts Derrel, you make me chuckle (starting to feel a threads not a proper thread til it's been Derrelised!) I vaguely recall hearing (not entirely sure where) that Canon had to fractionally change the pigment of their white a couple of years ago as the original pantone had been trademarked by a rival! not sure how much validity i'd give that, but there does seem to be a particular snobbery amongst some Canon L users, of which i'm one (an L user that is, not a snob!) which I tend not to see with Nikon. Just saying...
 
Minolta, Canon, Pentax made white lenses waaayyyyy back (I know Minolta did from 1985 on w/1st AF lenses - the big 300mm f2.8 APO was their 1st white lens.....).

Who copied who? Impossible to tell for sure - though i am *certain* someone will have an indisputable opinion....
 
well at least sony cams will get a bit more attention by others at a glance
 

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