Wedding.... aughhhhhhhhh! I find I have to start doing more. Most of my work has always been product/advertising. In recent years, the market is drying up in my area. Business move, are bought, close down.. whatever. I'm not loosing clients, they're just not buying as much.
So... back to more "people" work for me. I usually do just a few weddings each year (maybe 4-6), but plan to increase this year. In my market area, I can offer weddings starting at $1650. They usually spend more. I don't stay all day. I start about 90 minutes before the ceremony and go into the reception for an hour or so. I make about 130 proofs... nothing fancy, just traditional stuff.
I think I have to start doing more of the "journalism" type work if I'm gonna increase sales. I still bring the film camera, but use it less and less each time. I bring an assistant to help carry gear, but I do all the shooting. All hand-held stobes or available light.
For the $1630, I deliver 24 5x7s in an Art Leather album. This is going up this year by at least $150. I haven't raised prices in years. I didn't bother since I do so few.
I hope this info is helpful. I'm glad to share more if there's interest.