Steve5D
TPF Noob!
- Joined
- May 7, 2012
- Messages
- 3,307
- Reaction score
- 1,265
- Location
- St. Augustine, Florida
- Can others edit my Photos
- Photos NOT OK to edit
If you're going to charge, you need to be charging more than $20.00 for a 30 minute session.
By and large, client's are simply not going to care about the costs you incur doing business. They just won't. What they want to know is what they're getting for the money they give you.
Period.
There's a concept known as "perceived value". You want the "perceived value" of your work to be higher than what you're charging, but not so disproportionate that it borders on the silly. $20.00 is too little for anything.
If I'm going to do a simple portrait session, I'll charge $125.00 an hour with a two hour minimum. If a client doesn't want to spend that much time, I'll offer, and almost always have universally accepted, a one hour session for $175.00. That wasy, I'm making $50.00 more than my hourly rate, but the client perceives that I'm making concessions due to the fact that he's getting a $75.00 break because I'm not adhering to my "minimum".
The two hour minimum is a made up number. It doesn't really mean anything...
By and large, client's are simply not going to care about the costs you incur doing business. They just won't. What they want to know is what they're getting for the money they give you.
Period.
There's a concept known as "perceived value". You want the "perceived value" of your work to be higher than what you're charging, but not so disproportionate that it borders on the silly. $20.00 is too little for anything.
If I'm going to do a simple portrait session, I'll charge $125.00 an hour with a two hour minimum. If a client doesn't want to spend that much time, I'll offer, and almost always have universally accepted, a one hour session for $175.00. That wasy, I'm making $50.00 more than my hourly rate, but the client perceives that I'm making concessions due to the fact that he's getting a $75.00 break because I'm not adhering to my "minimum".
The two hour minimum is a made up number. It doesn't really mean anything...