The key to repeat business in real estate advertising photos is to keep in mind the ultimate objective. The main goal is to sell a house, by presenting images that accurately describe and spark the interest of a potential buyer...just enough to make a call to the realtor. High quality in this area is being able to create curb appeal, even when it may be lacking. A proper perspective, angle, and framing will certainly help. Basics are critical, the viewers are not looking for a piece of art that they have to interpret. Accurately reflect the layout and design of the house, and provide some images that provide a persepctive to where the tighter framed images are located. The realtor shoudl be able to help identify which areas need to be emphasized...perhaps a master bath, or a gourmet kitchen, or a feature not typically found in that neighborhood. Photos peek the interest of a potential buyer.