...the premise that film could print much larger than digital and still look good....
Any statement like that meaningless, and therefore inaccurate, simply because "film" is too undefined a term. There are many, many different films with a massive range of detail retention. Also, there are a range of digital sensors, all of varying resolution. Third, the statement makes no reference for the formats being compared.
Unless the comparison matches format and ISO or clearly mentions the differences it is invalid, period. When an excessively vague statement like "film beats digital" it should be ignored. The person making the statement is ignorant or thinks you are.
A British TV show did a comparision about a year ago, or so. They made a massive enlargement from each a 35mm film image (Kodachrome ??) and a digital image shot on a camera that had a sensor that matched the 35mm image in size. The enlargements were several stories tall and were hung over the outside of a multi-story building for comparison viewing. Care was taken to get very similar color, contrast, and brightness. The bottom line was that there was no real difference.
In general, today's state of the art digital sensors beat film for detail retention when the formats match and common moderate ISOs are used. When high ISOs are used film suffers faster than digital making digital's lead even greater. Only the very highest resolution B&W films challenge, and possibly beat, digital when formats match.