elsaspet
TPF Noob!
- Joined
- Dec 14, 2004
- Messages
- 4,054
- Reaction score
- 37
- Location
- Dallas
- Can others edit my Photos
- Photos OK to edit
- Banned
- #1
I've learned a few things this last year, and it was to spare no expense on your meeting material.
I've now expanded my folders to include:
A guest sized copy of a Graphi Album
A 2007 calendar
A nice pen with my website addy on it
Recommended Vendors
Print Pricing
Add on Pricing
Contract
Self Addressed stamped envelope
Wedding Questionaire
Sample DVD slideshow with Lightscribed DVD and DVD cover
So why do I go to all this trouble and expense? My folders cost me about 12 bucks apeice once filled.
Here is the breakdown. I have 52 dates a year in which to work. I only want to work 30 of them. (Last year was 42 and that was WAY too much!)
I meet with 45 people and close the 30 I need. I spend $540 on folders.
But I get on the average of $3000 on each wedding.
Here's why it works.
I start out with a nice website, I dress nicely for meetings, and I am very confident in what I say. After I show the prospective clients my work and samples, I leave them with this handy dandy folder. Full of all this cool stuff with my company name all over everything. It's like a giant goody bag.
So they go off to meet other, and maybe better photogs. But they leave with a memory. My folder however, is a constant reminder. They can jot down wedding stuff in the calendar, using the pen, look over a sample album as many times as they would like, and play my Sample DVD over and over and over, for all the decision making folks who might not have been at the meeting. It's a huge close.
Give it a try, and good luck with your businesses this year. The economy is picking up, so it should be good news for all!
Smooches,
Cindy
I've now expanded my folders to include:
A guest sized copy of a Graphi Album
A 2007 calendar
A nice pen with my website addy on it
Recommended Vendors
Print Pricing
Add on Pricing
Contract
Self Addressed stamped envelope
Wedding Questionaire
Sample DVD slideshow with Lightscribed DVD and DVD cover
So why do I go to all this trouble and expense? My folders cost me about 12 bucks apeice once filled.
Here is the breakdown. I have 52 dates a year in which to work. I only want to work 30 of them. (Last year was 42 and that was WAY too much!)
I meet with 45 people and close the 30 I need. I spend $540 on folders.
But I get on the average of $3000 on each wedding.
Here's why it works.
I start out with a nice website, I dress nicely for meetings, and I am very confident in what I say. After I show the prospective clients my work and samples, I leave them with this handy dandy folder. Full of all this cool stuff with my company name all over everything. It's like a giant goody bag.
So they go off to meet other, and maybe better photogs. But they leave with a memory. My folder however, is a constant reminder. They can jot down wedding stuff in the calendar, using the pen, look over a sample album as many times as they would like, and play my Sample DVD over and over and over, for all the decision making folks who might not have been at the meeting. It's a huge close.
Give it a try, and good luck with your businesses this year. The economy is picking up, so it should be good news for all!
Smooches,
Cindy
