Nicely Denying Digital File Sales.......

Discussion in 'General Shop Talk' started by OnTheFly7, Aug 4, 2017.

  1. Flash Harry

    Flash Harry No longer a newbie, moving up!

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    I agree, it needs to be priced on usage though certain stuff I'd never hand over and nobody gets files or prints of every shot either otherwise they'd blame the tog for those crappy shots they themselves ruined by blinking, digital has been the best thing ever for saving otherwise useless shots with a head or eye transplant.


     
  2. Braineack

    Braineack Been spending a lot of time on here!

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    I just searched my email:
    1 - 46x30 Traditional Thin Wrap Canvas
    Grand Total: $130.92

    I'm just going to guess the OPs prices aren't close to that. I'd always opt on the side of making money. Selling the file to them to print put pure profit in your pocket on a file that you'll more than likely never look at ever again in your career.
     
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  3. OnTheFly7

    OnTheFly7 No longer a newbie, moving up!

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    Great remarks and thoughts.

    Update.......

    She emailed me once again stating that she wants the file, because she can get a canvas print made at Wal-Mart for $40, rather than pay what my pricing is for canvas.

    I fully grasp the concept of pure profit on offering the digital files. That is one of the reasons that I started to offer social media sized images for purchase. However, even if I did offer the sell her the full size, full rez file, it will be quite a bit more than the $40 she would spend at Wal-Mart. By the time she buys the file from me, has the canvas made at Wal-Mart, she could have purchased the canvas from me for less.

    I am finding this to be more and more of an issue with the younger (I'm not that old, 38) generations who want everything now, want it for free and think if they whine loud enough, they will get their way.

    I can understand most side of the arguement here, but for me, it is also coming down to principle. I find it extremely rude to ask someone for a file for cheap, when they never paid a session fee, just to go somewhere else to get what they want. To me, that is unethical on the consumers part. Goes back to my working retail days in the outdoors industry for smaller pro shops. Someone would buy a bow or a reel at some big box store, not know how to use it (or have an issue with it) and then they would come to us to show them (because the big box store who sold it to them had no idea) and they would expect free service on a product they purchased else where.

    I just don't get the thought process~
     
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  4. Braineack

    Braineack Been spending a lot of time on here!

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    present that same argument to her.
     
  5. Designer

    Designer Been spending a lot of time on here!

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    The concept of ethics seems to be lacking in much of the population. You probably can't do much about it.
     
  6. Destin

    Destin Been spending a lot of time on here!

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    I get yhat
    I get that your primary business at this event wasn't selling prints to folks..

    But for event coverage photography charging north of $40 for a file is absolutely absurd. The market won't support it, as your situation has proven.

    I'll say it again: the average going rate for a full resolution file from a sporting event in the northeast is anywhere from $15-25. And I've found that even at $25 they don't sell because they're viewed as too expensive.

    Unless you're shooting an event with some very affluent people, asking $40+ for a file from an event isn't going to happen. Period.
     
  7. OnTheFly7

    OnTheFly7 No longer a newbie, moving up!

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    Agree with most points.

    But.......

    When you are traveling in a 4 stall horse trailer with living quarters that runs north of 6 figures, being pulled by a new dually that runs norht of $70k, running and maintaining livestock and horses, whether the market bears it or not, to try to play the cheap card just isn't going to cut it with me.

    Fortunately, my income from other segments within the industry helps to offset this segment. Therefore, I do not feel the need to lower prices simply because someone asks. Do it once, and you will be fighting that fight the rest of your days.
     
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  8. Braineack

    Braineack Been spending a lot of time on here!

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    It seems like youre the one fighting the laws of economics to me. It's great you're in a position that you don't need to sell the files. Then simply don't.
     
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  9. pixmedic

    pixmedic The Mustached Moderator Staff Member Supporting Member

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    its interesting, the different viewpoints on this.
    we sold mostly digital files because thats primarily what our clients wanted for sharing on webpages and social media.
    but photos of people that see your prices beforehand and then ask you to do the work are different than someone seeing a random photo and wanting to buy it.
    does it matter if its all profit? not really. why should the photographer lower the value of their work just because of its profit margin? why is the photo worth less because there are no other buyers currently lined up to purchase it?
    if the OP has placed a value on the digital file and is ok with losing the sale by sticking to that price, then I think thats just fine.
    I wouldnt do portraits for $40 just because people called me and said they could get that price on FB or Craigslist, and from what I have seen most people here would absolutely turn down that work because the price does not reflect the quality of their work and time....so why is it different in this case simply because it is an existing photo? the OP still had to take and edit the photo the same as if it was a comissioned piece.
     
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  10. KmH

    KmH Helping photographers learn to fish Supporting Member

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    Questions to ask the customer.
    • Does Walmart print on actual canvas. Or does Walmart prints on plastic textured to mimic canvas.
    • Is the Walmart print going to be delivered mounted on stretcher bars, or shipped rolled up in a tube.
    • If on stretcher bars, what kind of wood and what size stretcher bars?
    • Does the customer understand how much of the image is going to be wrapped 'around the corner' of the stretcher bars?

    A large part of the problem many photographers have today trying to sell prints is that the photographer isn't well informed about print making or print presentation.
    The other problem when it comes to selling prints is trying to sell prints online.
    Effectively selling prints requires having physical samples to show and selling in person.
     
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  11. Gary A.

    Gary A. Been spending a lot of time on here!

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    I have a digital frame ...
     
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  12. KmH

    KmH Helping photographers learn to fish Supporting Member

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    Good for you.
    My digital image files are $50 each regardless. :1219:
     

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