Technically, the Sony is probably better. ...but if you're in this for the fun and not the money, I'd go with Fuji. Everyone loves their out-of-camera JPGs, (saves post-processing work later) they look nice, feel nice and are fun to use. Quality is good, as well. Menu system in Sonys are often criticized. If you don't mind their menus and you're a business-type photographer, go with the Sony. Their Zeiss lenses and electronics are absolutely top-of-the-line.