usayit
No longer a newbie, moving up!
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You need a company to tell you whether or not you are their target market, rather than figuring it out based upon price and features.
I don't know if you have marketing, sales, or customer front experience, but this is 100% correct. People don't know how much sales and marketing plays in the business world. The most widely market (and successful) products are not always the best (as Overread said alread) and sometimes the best products fail simply because they failed to market properly.
Every and I mean EVERY successful profitable well known product is carried to market on the backs of the marketing and sales department. Period. Apple, Microsoft, BMW, Audi, Mercedes, Coke, McDonalds (who actually makes more money from real-estate), etc... Some of the best designs come from companies that you nor I have never heard of but marketed via these well known brands; rebranding is a huge business. HOYA for example is THE largest manufacturer of optics. You would be naive to think that off the shelf glass elements from well known brands (nikon and canon included) cannot be traced back to Hoya. If Hoya released their own branded lenses or cameras, it would fail miserably but rebranded under another is a different story.
Apple Computers is a MASTER at this. The lines are well defined, their mission is well defined, customers know a Mac when they see it, and they are often duplicated/copied. Even so much as to be brazen enough to tell the customers what is best for them rather than simply bend at every customer request. Did you know that the original Ipod design (after much field questioning) had 4 extra buttons? It still is a common design to create a dedicated button for each and every feature. It was Steve Jobs and design team that removed the extra buttons from the design while everyone said WTF? They were right... as the clean uncluttered design still prevails to this day.
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