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Looking at his fur again, I now see that it is grayish. I warmed it up and added more dodge & burn to the fur.
The belief that you can accurately adjust WB by eye on a computer screen is not totally correct. Like all things experience will help you get closer, but you have to remember the eye sees and the camera records reflected light. On a computer screen you are looking at projected light, there's a difference.
"Accurate Color Management" is a moderately laborious process that starts with an understanding of the temperature of light. All light recorded by the camera or the human eye is "reflected light", it will be the color temperature of the light reflecting off the subject or any other object in the scene. Our brain automatically corrects but the camera records only what it sees. I've always found it odd that the temperature slider in LR is opposite the actual temperature scale of light. In the real world what we perceive as warm (red, orange, etc.) is on the left side in the range of 1,000-4000k, while cool, (above around 6,000k) is on the right. Daylight (what's perceived as neutral) is in the middle at the 5,500k range.
Next you have to consider that color is a general term, while Hue refers to the dominant Color Family of the specific color we're looking at. In Digital RGB images Red, Green and Blue are mixed to form the six primary hues. 255,255,255 being white, and 0,0,0 being black. A mixture of a two or more primary hues form secondary colors. Here's where things get a little tricky, a Tint is a primary or secondary hue with White added, a Tone is a primary or secondary hue with only Gray added, and a Shade is primary or secondary hue with only black added. Finally Saturation is the purity of all of the above with luminosity added.
In accurate color management the first step, is WB (the process of converting, unknowns to standardized known settings). I carry a White, Gray, Black target with me, that I shoot every time my light changes. In LR I first adjust the exposure to a full data file based on the histogram so I get an accurate saturation, I know the gray target is an accurate 18% gray so I use it to adjust my WB with the eye dropper tool in Lr. From there I set the White point and Black point (not to be confused with WB). I know have "known" parameters in the file, from which I can sync to all the images in the set. For portrait work, I go a step further using Color Checker to a create a profile that adjusts all the colors to known standards. In addition to the shifts caused by light temperature, all camera manufacturers have slight variances in how they render colors. Pentax for example tends to over saturate red and to a degree, green.
Once I have all my "known standards" in place I can safely continue with the creative edits, knowing what I'm working with from the start. For example, say the skin tone just doesn't quite look right, I know that to correct it I need to go to the HSL panel in Lr and do a targeted adjustment on just the area that needs work. I have a hexadecimal library of known skin tones, by referring to it I can match the skin tone in Ps to a known value, or I can "appropriate" a code from an internet photo, using masking and an HSL adjustment layer.
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