That's a bit sad for such a nice camera.
A lot of people will think it shares a lot in common with point and shoots, but really a lot of people don't remember the days of range finders. It IS an alternative for standard DSLR, you just need to come at it with the right expectations. If you're expecting the handling and feel of an SLR you won't come close. But quality wise it'll likely achieve up there with any base line SLR, just with a different target market of those who prefer pocketable cameras. I came close to buying one last year because of this.
If you're expecting a small compact, quiet yet high quality photo camera with interchangeable lenses then you'll most likely be happy with it. Go out and have a play, as usayit has mentioned, handling is a big factor in cameras.