wouldn't you rather buy a movie on CD and "own it" instead of just "leasing" it?
i would rather own a movie that will never be changed, and lease a "tool" that requires constant updates and needs to be replaced every year or two.
That's a funny and unexpected twist you've got there, but I guess I think differently. Aside from a few classics, I never understood why people buy movies. Once you have seen it once, either at the cinema or on TV, I don't feel like watching it again before several years, and sometimes never. I'm not a 3 years old who can watch the same movie 50 times in a row. Buying a movie I've never seen before, just to have it, will gather dust until I give it away or throw it away. I guess it's a different story if you have a home theater and you can have a bunch of friends over. Not my cup of tea though.
please explain how how it is "doomed" since you don't know. people have been saying Nikon is doomed for years.
please explain how it is "without critical examination" when i have reviewed all the editing options i had available and choose the best software at an affordable price which seemed to suit me best.
I did my research. I looked at other options. Corel, Gimp, paintshop pro, ACDSee...
my belief in CC being the best choice for me was not unquestioned or unresearched. it certainly wasn't the "popular" choice when I got it, and there was definitely no peer pressure or persuasion.
I don't know about the doom prophecies of Nikon, but I do know that we are getting into a whole new world if the monthly rental software business model becomes successful. Just to make the record straight, I use to work as an IT director for a large architect firm, and it was my job to negociate software acquisition with all the big names in town (Autodesk, Microsoft, Adobe, etc.). So, what you will read down there is not just from thin air or how I see it in my crystal ball...
But let me start with an analogy with something that happened in the last few decades, but relates to the current story. I won't get too much in details as you will see exactly where I'm going. You remember when most of the stuff we bought were made in North America? Yes, the stuff was more expensive, but it was often of much better quality, lasted longer, and it was made not too far from where you lived. People had good paying jobs in factories and could afford what they were making (sounds familiar?). Today, most of the stuff we buy is made overseas, the quality has suffered, and more than half of the Americans today work for retail stores at minimum wage. On the bright side, the stuff we buy has never been any cheaper than now, but we have lost our good jobs. See, there are 2 sides to a coin... Depending on which side of the fence you are, maybe you are suffering today, or maybe you're laughing all the way to the bank.
Back to the monthly rental software program... As it was mentioned before, software companies had a hard time competing against their own older version as customer would not upgrade just to get a few marginal improvements. The reason to move to a monthly rental program is to transform the "product" into a "service", to have recurring incomes. If priced right, it's also easier on the wallet. So far, everyone wins right? I think we all agree on this.
Right now, all you are looking at is the attractive price of 10$/month for 2 great pieces of software, and it's unquestionable that it's a great deal. My reference to you
drinking the Kool-Aid is simply that you are just contributing to the creation of a new paradigm in the software industry. If no one was buying into the CC, Adobe would stop, right? Now, as you mentioned it yourself earlier, you keep your RAW and JPG files, and if you ever decide to stop your subscription, there will be little harm. True enough, but the problem is elsewhere, it's the fact that this software rental model will grow, and if Adobe is successful at it, guess what? All the major software companies will follow, Microsoft already announced they will be doing this with the version following Windows 10. Now, think a little bit in the future at a wider scale, not just your little person using LR and PS for 10$/month, and try to envision people using databases, writing articles, creating drawings, etc. If their files must be reused or accessible over several years, can you imagine the kind of power software companies have over those using their products? I mean they have the power to make your archives unaccessible unless you pay them a monthly fee, and that monthly fee is set by whom? The software industry is not regulated like other utility companies. And guess what, this isn't recent news... Back in the early 2000's, when I had those sales managers of Autodesk and Microsoft in my office, we were discussing exactly that rental model. So, I'm not new to this, and I knew it was coming long before anyone here.
The second problem we get into is software companies receving monthly payments have a captive customer base and that will totally change their work dynamic as they are no longer forced to compete everyday. Remove competition from the equation, and what do you get? They will implement a few changes here and there to show that they are doing something, but globally, they will slow down innovation by a large margin. They are already big, but will get even bigger, and slower. Where do innovation will come from? Small startup companies that they will acquire and integrate to their product line, maybe. I've seen it happening in other businesses, software is not any different. By the way, did you know that 85% of the cost you are paying for CRM/ERP solutions is used to pay the expenses incurred to sell you that solution (marketing material, hotel room, plane tickets, meals, sales rep salaries and commissions, etc.). Less than 15% goes into R&D... Yup, and it's probably not any different with our big players.
The third reason why software rental is bad, as I mentioned before, those companies are big and they are in some ways monopolies. I mean, as an IT director, when your company has been using Microsoft Word for the last 15 or 20 years, moving to another software is simply not an option. First, you'll get a lot of resistance internally from employees, all your archives become suddenly not fully compatible, the cost of retraining is significant, and if you collaborate and exchange documents with partners, you can't afford to be the only one working with software no one use. So, put a huge software company in a situation of monopoly offering subscription to mission critical software for a monthly fee for as long as you pay. Now, tell me seriously that this is not a threat to your company when all the control of your software infrastructure is in the hands of another company...
Now, let's get back to my example of products made overseas and which killed quality jobs here in North America (if you don't beleive me, read the book "Cheap - The High Cost of Discount Culture"). All those times where we bought in the 70's, 80's, and 90's, products based on price alone, regardless of where there were made or their quality, we slowly dug the graves of our own North-American workers. Back then, if we had made the decision of buying more products made locally, and shell out that extra 10$, then your neighbor would probably still have his machinist job at the factory, instead of working at Wal-Mart at minimum wage. While not exactly the same threat, drinking the 10$/month Kool-Aid will just bring what I've described above. Oh ya sure, it's only 10$/month for now, but what will we loose in return in 5 or 10 years from now?
Now, of course, maybe those big software companies will behave properly, charge reasonable monthly fees, not abuse their position, and my doom prophecies will never happen, I sincerely hope so. Maybe this business model will revolutionize the industry, give access to great software for "budget dust" as someone said here, and I can be completly wrong, but I have no reason to beleive this will be in favor of customers. Call me a pessimist, but I prefer to give my money to those smaller software companies that still believe in making a great product before making a lot of money. Software is a product, not a service.
I guess I'm not the only idiot thinking this way :
I Have to Rent My Software Now How Does That Work - Scientific American
Steve Wozniak Cloud Computing Will Cause Horrible Problems In The Next Five Years - Business Insider
Photoshop CC modest upgrades shackled to terrible rental model Ars Technica
Petition Adobe Systems Incorporated Eliminate the mandatory creative cloud subscription model. Change.org