We will soon open our new studio and are planning to work with a few companies which are all related to weddings. We do Photography and Videography and our promo plan is to give 10% discount for customers which will book a wedding on that specific day. That specific day would be the grand opening of our new studio. This will announced on our website and social media pages. Since most of our clients are following us on social media, they will see the promotion as well. And might ask if they can get the discount as well. If they do, should we give them the discount or say something like... We have all sort of new products (like albums) and if you visit us on the opening day we will give you 20% off on any upgrades you make that day. OR Should we not publish the discount on social media so we won't have existing customers asking about the discount. But this will also reduce the visitors for that day. I like to idea of giving them a reason to visit us that day. What are you thoughts?