TCampbell
Been spending a lot of time on here!
- Joined
- Mar 31, 2012
- Messages
- 3,614
- Reaction score
- 1,558
- Location
- Dearborn, MI
- Can others edit my Photos
- Photos OK to edit
If you use RAW, white balance is not applied... at which point it doesn't matter what white balance you set (most cameras embed the white balance setting in the image data, but will not actually apply the correction. Post processing software could read that and either apply it or choose to ignore it. But the point is, once you have a RAW, what happens to the image as it's being processed is now up to you.)
A gray card is going to provide the most accurate white balance because it provides a subject which is guaranteed to be color neutral (it has a perfectly balanced mix of cyan, blue, and magenta to create "gray"). Consequently, since the camera (or post processing software) is designed to presume the gray subject is, in fact, perfectly color neutral, then any color cast detected in it must have come from the light source and not the material itself. Assuming that the light illuminating the gray card is the SAME light illuminating everything else in your scene (or at least everything you care about in your scene), it allows the computer to neutralize the color cast.
This assumes that you want a neutral color cast. The color temperature of the sun at mid day and the color temperature of the sun at sunset are not the same... the atmosphere filters out more blues and the sun becomes more golden/orange. You may actually WANT to capture the "golden" cast. It's a key quality of a sunset shot in that everything is warmed by the golden color cast. If you're shooting a candlelight scene, the same would apply. So you don't always want to neutralize it.
I do carry a gray card. I do not always use it. I also have an incident meter in my bag which, again, I do not always use.
As Gav says... it can slow you down and sometimes it's not essential. As indicated above, sometimes the non-neutral color cast created by the light is actually the very thing you WANT to capture and using white balance to neutralize the color cast would ruin the shot. But... if you're shooting product photography THOU SHALT USE A GRAY CARD and ONLY a gray card. Thou shalt not use anything else. Neither shalt thou skip using any color balance and "wing it" by correcting the image on the computer with no objectively measured reference. I am not merciful when I ordering clothing or other products based on color and the color isn't right. Anyone in that industry should know better. The steps necessary to perform a "color managed workflow" are well-understood.
A gray card is going to provide the most accurate white balance because it provides a subject which is guaranteed to be color neutral (it has a perfectly balanced mix of cyan, blue, and magenta to create "gray"). Consequently, since the camera (or post processing software) is designed to presume the gray subject is, in fact, perfectly color neutral, then any color cast detected in it must have come from the light source and not the material itself. Assuming that the light illuminating the gray card is the SAME light illuminating everything else in your scene (or at least everything you care about in your scene), it allows the computer to neutralize the color cast.
This assumes that you want a neutral color cast. The color temperature of the sun at mid day and the color temperature of the sun at sunset are not the same... the atmosphere filters out more blues and the sun becomes more golden/orange. You may actually WANT to capture the "golden" cast. It's a key quality of a sunset shot in that everything is warmed by the golden color cast. If you're shooting a candlelight scene, the same would apply. So you don't always want to neutralize it.
I do carry a gray card. I do not always use it. I also have an incident meter in my bag which, again, I do not always use.
As Gav says... it can slow you down and sometimes it's not essential. As indicated above, sometimes the non-neutral color cast created by the light is actually the very thing you WANT to capture and using white balance to neutralize the color cast would ruin the shot. But... if you're shooting product photography THOU SHALT USE A GRAY CARD and ONLY a gray card. Thou shalt not use anything else. Neither shalt thou skip using any color balance and "wing it" by correcting the image on the computer with no objectively measured reference. I am not merciful when I ordering clothing or other products based on color and the color isn't right. Anyone in that industry should know better. The steps necessary to perform a "color managed workflow" are well-understood.