Many have alluded towards this, just as I have. It makes me wonder what the next great thing will be, and what is around the corner that we do not even expect.... Image Deblurring using Inertial Measurement Sensors
I do believe they are talking about taking it to another level, think IS for the extreme shaky hands. However it doesn't help for objects in movement, so while yes you can shake more no the object can't be moving faster. It appears a bit gimmicky but who really knows what could come from this?
Conceptulization Think bigger than what is being presented (future). This is the tip of the iceberg and shows us that the companies are working hard to produce a product that will help the consumer and the their own bottom line. I call it a win-win situation.
day by day things are being made easier for human use. what we buy today is already an old technology
That's pretty amazing, if you think about it. Taking a digital image and compensating for the motion measured while it was being taken... sick.